TRUE: Roseanne’s New Morning Show on Fox Breaks Viewer Records — Surpasses ‘The View’ in Shocking Ratings Upset
In a twist few in the media world saw coming, Roseanne Barr has made a jaw-dropping comeback — and this time, she’s not just reclaiming the spotlight… she’s dominating it.
Fox’s bold gamble on the controversial comedian has officially paid off, as “The Roseanne Morning Show” has shattered morning viewership records across key demographics, overtaking ABC’s long-reigning daytime giant, The View.
From Cancelled to Crushing It
Just a few years ago, Roseanne Barr was written off by much of Hollywood following her sudden dismissal from her own hit sitcom. But now, she’s returned with a vengeance — and a microphone.
Premiering just weeks ago on Fox, The Roseanne Morning Show was met with a mix of curiosity and criticism. Pitched as a no-holds-barred counterbalance to the “woke” leanings of mainstream daytime talk shows, the show has become a ratings juggernaut, particularly among conservative and independent viewers hungry for a fresh alternative.
“America’s finally got a morning show that talks like real people,” Roseanne said during the show’s premiere. “I’m not here to push an agenda — I’m here to push buttons.”
The Numbers Don’t Lie
According to Nielsen data, The Roseanne Morning Show scored a staggering 3.2 million viewers in its second week — narrowly but decisively edging out The View, which pulled in 2.9 million during the same time slot.
Even more shocking: Roseanne’s program dominated in the coveted 25-54 age demographic, a category advertisers watch closely. That demographic has long been The View’s stronghold — until now.
Media analysts are calling it one of the biggest shifts in daytime television viewership in years.
“No one expected this kind of breakout success,” said Dan Rivers, a senior analyst at MediaTrendz. “Fox took a chance on someone the industry deemed ‘too risky’ — and it’s paying off big time.”
What’s Behind the Ratings Surge?
The format of The Roseanne Morning Show is a mix of traditional hot-topic discussion, guest interviews, and what the host calls “anti-cancel culture therapy.” With regular appearances from outspoken guests like Riley Gaines, Candace Owens, and even country music stars like John Rich, the show appeals to viewers who feel alienated by the mainstream media’s tone.
Segment titles like “Truth Hurts Tuesday”, “Woke Joke of the Week”, and “Real Talk with Roseanne” have drawn both loyal fans and plenty of critics.
“She says the things we’re all thinking,” one viewer posted on X. “And she’s not afraid of being canceled — because she already was.”
Fox Reacts to the Success
Executives at Fox are reportedly thrilled — and moving fast.
“We knew Roseanne was a risk,” said one insider at Fox News Media. “But the ratings prove there’s a massive audience hungry for her unapologetic voice.”
There are already talks of expanding the show’s format, adding weekend specials, and syndicating clips across social platforms.
Meanwhile, at The View…
The unexpected ratings upset has reportedly sent shockwaves through ABC’s studios. Sources close to The View suggest producers are “deeply concerned” about the numbers, especially with younger and swing-state viewers drifting away from the show.
An unnamed co-host reportedly said:
“We’ve never really had competition in this space — until now. Whether we like Roseanne or not, we have to take her seriously.”
Rumors suggest ABC may consider format changes or guest host shakeups to recapture attention. However, critics argue the show has leaned too far into one-sided political commentary, creating space for Roseanne’s more “relatable,” if divisive, tone.
Is Roseanne Building a New Media Empire?
Insiders say this is just the beginning.
With her resurgence, Roseanne is reportedly in talks to launch a podcast, an independent media channel, and even a branded merchandise line tied to the show. Some speculate she may become a central figure in the growing movement of entertainers breaking away from traditional Hollywood institutions in favor of alternative media platforms.
“I don’t want to just win back viewers,” Roseanne said in a recent segment. “I want to remind people what free speech looks like. Even if it makes you squirm.”
Final Thought
Love her or hate her, Roseanne Barr is back — and she’s doing what many thought was impossible: outperforming the most dominant daytime talk show of the last two decades.
While The View scrambles to hold onto its legacy, The Roseanne Morning Show is boldly rewriting the rules of daytime TV — and for millions of Americans, it couldn’t have come at a better time.
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